SUGGESTIONS for a better deal for VEGETABLE GROWERS
Your Choice – better Chips, better health, better Country
1. LABELLING with COLOR CODE . Labelling is a good idea , BUT make it easy !!!!. Maybe use bright green paper as a background color code ie green for fresh Australian . ( mandatory) That way its KISS and don’t need to worry about symbols or codes just use green paper backing and ask supermarkets s to standardize around it
2. START Consumer choice groups.
3. How’s this for starters ( Happened in our own town when we did our homework )
a. The best chip shop in town uses local varieties which cook well but are not long in shape( French fry variety) but chip better than many . That is , They are the more traditional round ones . not from NZ
b. This shop cooks em so well that nearly all shops in town plus nearby coastal ones NOW use his supplier ( MARVEL only use Australian ) .The shops didn’t do this before !
c. A local consumer group can like others, promote the facts http://otwaysonline.blogspot.com
d. The local promotion is “fat chips =less fat “
e. Local chip shops here are very competitive and very good ----not only that
f. The fat chips are far better for you . ( that is French fries may be on the way out in some quarters)
----Try em out next time you are in town
----Ask your favorite chip shop - where do your spuds come from?-----local ? even what variety ?
BACKGROUND –THE POTATO
This info is not complete . please advise us of any errors
long smooth shape , low blemish varieties increasingly chosen to get long chips
and reduce wast
Vic varieties compete very well in this
niche providing competitive offers in market place . Varieties like Sequoia
which are good for both chips and boiling have an advant
Secondary industry – The processors
and Mc Cains
55% are main processors - Small suppliers in